Rav Eliezer Cohen
Answer: There is a pasuk that says, "Vechi simkiru mimkar l'amisecha oy kana miyad amisecha, al tinu ish es achiv" (When buying or selling to other Jews, don't overcharge your fellow Jew).
Rashi brings a Medrash that asks, why does the Torah say it in this format, that if you are selling or buying from a Jew you shouldn't overcharge, instead of simply stating, "Don't overcharge your fellow Jew"?
Rashi explains that the Torah is teaching us that we are supposed to buy and sell to Jews and give them preference in order to help support them. This holds true only if the price difference between the two is small.
Question: How much more should I pay to buy from a Jew?
Answer: The Minchas Yitzchok brings multiple opinions. One opinion says that one should pay up to 1/6 more to buy from a Jew. The Chafetz Chaim brings down the same thing as well. This would fit very well with the pasuk, as that pasuk is referring to ona'ah, which means charging a Jew more than 1/6 of the market value for a product.
There are some Jewish stores that do not have easy return policies, and then one may be stuck with the item if it doesn't work for him. In that case, one has no obligation to buy from the Jewish store.
In conclusion, it is very important to try to buy from a Jewish store whenever possible, even if that may cause some slight inconveniences, such as spending a bit more or traveling a bit further.
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